In 2023, the world’s most important organic beauty trade show Vivaness (together with its sister show Biofach) finally took place again at its traditional time of year: in February! 14th to 17th February, to be precise. Nuremberg is usually rainy and cold (and on occasion snowy) in February but this week the weather was pretty great throughout – blue sky and sunshine, with moderate temperatures.
Anyway, it was wonderful to be back at Vivaness in the show’s usual Hall 3C. At last year’s trade show (Vivaness 2022 had been postponed to July so it was a summer edition), the beauty exhibitors had been dribbled around the Biofach halls rather than grouped in a single exhibition hall, which wasn’t great. But in 2023, everything was back to normal. More or less.
TRENDS. TRAVELS. AND BERLIN 