Last week I was in Nuremberg to attend Vivaness, Europe’s biggest organic C&T trade fair. This year, Vivaness celebrated its 10th anniversary; happy birthday! The official trade show statistics speak for themselves: organizers Messe Nuremberg have announced that 48.000 visitors from 132 countries visited Vivaness and its companion trade show Biofach (the world’s biggest organic food show. EVER!), an increase of around 7% compared to 2015.
Altogether there were 2.544 exhibitors from 77 countries at both shows (Vivaness: 245 companies from 33 countries) and you can imagine how busy the trade show centre in Nuremberg was. Biofach/Vivaness always has a fantastic atmosphere: different languages everywhere, people rushing around like mad, exciting new brands to discover and interesting people to talk to…it’s one of my favourite German trade shows.
So let’s dive right in: here are some of my favourite brand discoveries from Vivaness 2016! Also, this article is even longer than my show report on Cosmoprof Hong Kong 2015 – you have been warned.




