Here is another installment of the Triangle series. Today, I am looking at three popular face mask formats. Although all three companies are from Korea, they are as different as their product concepts: Whamisa is a certified organic niche brand, Blossom Jeju is a premium cosmetics brand from the island of Jeju and Lindsay is the salon face mask manufacturer who started the rubber mask hype in Korea.
Tag Archives: Asian face masks
Triangle: Fermented Hydrogel Facial Mask (Whamisa), Pink Camellia Soombi Mask (Blossom Jeju) and Calendula Modeling Mask (Lindsay)
I arrived in Taipei a few days ago and one of my first visits was to MasKingdom’s flagship in the city’s trendy Ximen area. I had written about this unique Taiwanese face mask manufacturer last November during my first visit to Taipei – you can read the post here.
[EDIT 29/04/2017: Unfortunately the store has closed down. Thanks to nn for the info!]
I did notice that MasKingdom masks are now appearing in a number of Asian online shops so it looks like the brand is doing very well. When I visited the store I was yet again struck by the beauty of MasKingdom’s Taiwanese Aboriginal mask series – probably the brand’s best-known range – and decided to buy a mask set.
I arrived in Hong Kong a few days ago to attend Cosmoprof Asia, the biggest and most important C&T trade show in the Asian region. This year’s Cosmoprof Asia took place from 12th to 14th November at Hong Kong’s Convention & Exhibition Center in Wan Chai. Click on the link below to read more on the show.
A few days ago I spent the afternoon in the Ximen area of Taipei. Ximen is a teen-oriented neighbourhood which is also called the “Harajuku of Taipei” [Harajuku is a Tokyo area famous for its teen/street fashion style]. The streets in Ximen are full of food stalls, restaurants and cosmetics retailers (including Korean chains Nature Republic, Etude House, Skin Food, Tony Moly and Face Shop, Sasa from Hong Kong and Western favourites L’Occitane and The Body Shop). There are game arcades, cinemas and fashion/accessories stores – Ximen is very loud, very colourful and very VERY crowded. On the weekends this is where large numbers of Taipei’s youngsters hang out.
I was walking aimlessly around the Ximen streets when all of a sudden I came upon MasKingdom – a store which specializes in face masks. Now, this in itself is nothing special: face masks (the foldable kind) are an integral part of the Taiwanese beauty market and the country is famous for its face masks manufacturers (the best-known brands include Sexy Look, My Beauty Diary and LoveMore). In Taiwan, face masks are a staple in every drugstore and every perfumery chain. However, MasKingdom has a different – and very cool – brand concept.
This week I attended CosmeTokyo, Japan’s most important cosmetics trade show. The fair took place from 20th to 22nd October in Tokyo’s Big Sight exhibition center, which is located near Tokyo Bay. CosmeTokyo 2014 was the third edition of the show; it was held in conjunction with CosmeTech, a trade fair for ingredients, packaging, OEM manufacturing and so on. A total of 542 exhibitors from 36 countries attended the two shows and over the three days of CosmeTokyo/CosmeTech, there were 20,754 trade visitors.