The 23rd edition of Cosmoprof Asia was amazing and super busy. It was my fifth visit to Asia-Pacific’s largest C&T trade show and by now I know many of the exhibiting beauty brands and companies.
Cosmoprof Hong Kong is a great place to meet up with people because almost everyone in the Asia-related international beauty industry tends to be there. The trade show has become a very social event for me, with lots of meetings and coffee dates. It’s so much fun catching up with everyone!
And although this means less time to walk the floor and check out exhibitors and brands, Cosmoprof Asia – the finished cosmetics/retail beauty part of the C&T trade show – is so big that you never manage to see everything anyway. There are only three days allocated to the HKCEC trade show and even if you start at 9.30am sharp (which is when the halls open) and stay until 6pm, the days are never long enough.
Still, I managed to post a total of 30 Instagram pics/brand profiles during those three days – well done me! – and now I’ll introduce the most interesting of these brands (plus a few others that didn’t make it into my Insta coverage) in more detail.
Click on the link below for more info!
It was my first trip to Shanghai and my first visit to China Beauty Expo. The trade fair was immense, chaotic and exhausting (as trade shows tend to be!) but also very interesting; mostly because I don’t know many Chinese brands so there was plenty to discover – after all, China Beauty Expo is one of the biggest C&T trade shows in mainland China. Click on the link below for a detailed show review with over 100 high-res pics!
I first came across organic Taiwanese beauty brand Fasun a couple of years ago. The packaging is rather cute (also, there are not that many certified organic domestic C&T brands) and the INCI list looks interesting.
When I was in Taipei last month I finally had the opportunity to check out the brand more closely. I’m particularly interested in face care so I bought two products, a foaming facial wash and an intriguing-looking face mask. Click on the link below for more information and pics on Fasun.
Well, the 21st edition of Asia’s biggest beauty trade show has come and gone. Cosmoprof Asia 2016 took place from 15th to 18th November 2016.
This year, organisers UBM BolognaFiere had divided the trade show into two sections: Ingredients, Machinery/Equipment, Pack & OEM took place from 15th-17th November at AsiaWorld-Expo; Cosmetics & Toiletries, Salon Beauty, Hair & Nails was at Hong Kong Convention & Exhibition Centre from 16th-18th November.
Since my focus is retail cosmetics I spent the entire trade show at HKCEC. And like Cosmoprof Asia 2014 and Cosmoprof Asia 2015, Cosmoprof Asia 2016 turned out to be a fabulous show: I discovered interesting new beauty brands and met up with many familiar faces – it was an exciting (and exhausting!) three days.
Click on the link below for some of my favourite brand discoveries!
And here is the PDF article of my Cosmoprof Asia 2015 show report for SPC Magazine (SPC Magazine, February 2016 (Vol 89 No 2); copyright: HPCi Media). You can also find the article on www.cosmeticsbusiness.com. Enjoy!
One of my favourite store chains in Taiwan is bookstore retailer Eslite. Not only do they have an interesting and very appealing retail concept, but I’m also impressed by how carefully the company tailors its brand portfolio and store layout to the local neighbourhood.
The Eslite chain started out as a bookstore in 1989 with a small selection of titles from the arts and humanities. Since then it has become a majorly successful multi-channel business. In 2004 Eslite was chosen as “Asia’s Best Book Store” in Time Magazine’s Best of Asia ranking and in 2011 the company received the Top 100 Taiwanese Brand Award from the Taiwanese government.
Books and literature are still a key part of the Eslite portfolio but the company has diversified its focus to embrace the cultural and creative industries in Taiwan, too. In some of the larger Taipei Eslites you’ll find gourmet food courts and super-stylish cafés, hand-made Taiwanese art and design objects, lifestyle cosmetics, international avant-garde fashion and accessories and a very comprehensive selection of books and magazines – mostly in Chinese but the larger Eslites also carry a respectable number of English language books. Some of the outlets feature lecture halls and auditoriums and in these stores there is a varied program of concerts, exhibitions and other cultural events. And the newest Eslite in Songshan even has an arthouse movie theatre.
Songshan Cultural & Creative Park is the most recent and also the biggest of Taipei’s creative locations. Like the Red House and Huashan 1914, the Songshan complex used to be an old industrial site. Built in 1937 as a tobacco factory, Songshan extends over some 6.6 hectares of space. The factory buildings alone include five warehouses, various office buildings and manufacturing halls, an inspection room and a boiler room.
In 2001 the factory complex was designated an important historic location and Taipei’s city government began to develop the site as a creative and cultural design centre. And in 2012, Songshan Cultural & Creative Park was opened with the mission to kindle creativity and innovation, with a particular focus on cross-industry creative projects.
A few days ago I spent the afternoon in the Ximen area of Taipei. Ximen is a teen-oriented neighbourhood which is also called the “Harajuku of Taipei” [Harajuku is a Tokyo area famous for its teen/street fashion style]. The streets in Ximen are full of food stalls, restaurants and cosmetics retailers (including Korean chains Nature Republic, Etude House, Skin Food, Tony Moly and Face Shop, Sasa from Hong Kong and Western favourites L’Occitane and The Body Shop). There are game arcades, cinemas and fashion/accessories stores – Ximen is very loud, very colourful and very VERY crowded. On the weekends this is where large numbers of Taipei’s youngsters hang out.
I was walking aimlessly around the Ximen streets when all of a sudden I came upon MasKingdom – a store which specializes in face masks. Now, this in itself is nothing special: face masks (the foldable kind) are an integral part of the Taiwanese beauty market and the country is famous for its face masks manufacturers (the best-known brands include Sexy Look, My Beauty Diary and LoveMore). In Taiwan, face masks are a staple in every drugstore and every perfumery chain. However, MasKingdom has a different – and very cool – brand concept.
I arrived in Taipei last week. A very cool city! On my first day I was walking past the Taipei International Exhibition Centre (I was actually on my way to meet a friend for coffee!) when I saw big posters advertising the 7th Asia Organic & LOHAS Expo from 31st October to 3rd November. I had come across the term LOHAS several times in Taiwanese stores and on product packaging – obviously organic and LOHAS is a lifestyle and/or marketing trend in Taiwan just as much as in other Western and Asian countries. I decided that I simply had to visit the Organic & LOHAS Expo – and it turned out to be a compact and interesting little show.