The 40th edition of Korea’s most high-profile beauty trade show Cosmobeauty Seoul took place from 27th to 29th May 2026 at COEX expo centre – and in two halls, no less! Just like before the pandemic.
If you’re interested in reading about how the trade fair has evolved over the past ten years, check out these articles: Cosmobeauty Seoul 2016, Cosmobeauty Seoul 2017, Cosmobeauty Seoul 2018, Cosmobeauty 2019, Cosmobeauty Seoul 2023, Cosmobeauty 2024 and Cosmobeauty 2025.
Filed under Asia, Industry News, Retail, Show Reports, Trade Shows, Travel, Trends
Cosmobeauty Seoul 2025 was my 7th Cosmobeauty trade show and it’s kind of become my go-to Korean beauty trade fair. If you’re interested, here are my articles for Cosmobeauty Seoul 2016, Cosmobeauty Seoul 2017, Cosmobeauty Seoul 2018, Cosmobeauty Seoul 2019, Cosmobeauty Seoul 2023 and Cosmobeauty Seoul 2024. And as a bonus, the 2019 Getitbeautycon show which I rediscovered on my blog as I went through my previous Cosmobeauty coverage.
The April/May fair dates usually work well with Beautyworld Japan and/or Cosmoprof CBE Asean and although I once attended what is now K-Beauty Expo Korea (back then, in 2015, it was called International Beauty Expo Korea – here is my 2015 trade show article), I prefer Cosmobeauty.
Filed under Asia, Industry News, Show Reports, Trade Shows, Travel, Trends
The 2025 edition of Japan’s largest retail beauty trade show Cosme Tokyo took place from 15th to 17th January, as part of Cosme Week Tokyo which also included Cosme Tech (ingredients, packaging OEM/ODM), Esthec Japan (salon/professional beauty), Cosmetics Marketing Expo (services for the Japanese beauty industry), Hair Expo Tokyo (hair care) and Inner Beauty (functional foods/beverages/supplements).
According to the organisers, a total of 618 exhibitors and 38,266 visitors across all shows attended Cosme Week Tokyo 2025. In previous years, Cosme Week had also included a smaller Lifestyle and Wellness show but in 2025, this was spun off into the Lifestyle Week Tokyo 2025 fair. Lifestyle Week took place in the hall adjacent to Cosme Tech and you could enter with your Cosme Week badge, but it was very much treated as a separate show.
Filed under Asia, Industry News, Retail, Show Reports, Trade Shows, Travel, Trends
The 12th edition of Cosme Tokyo, Japan’s largest retail beauty trade fair, took place from 17th to 19th January 2024 at Tokyo Big Sight expo centre. As usual, the show was held as part of Cosme Week Tokyo which also includes Cosme Tech (OEM/ODM, ingredients, supply chain), Inner Beauty (functional foods/beverages, nutritional supplements), Hair Expo (salon hair care), Esthec Japan (salon face/body care) and Beauty Marketing Expo (services for the Japanese cosmetics industry). Cosme Tech, incidentally, was the first beauty trade show in this format, Cosme Tokyo only followed seven years later.
I remember visiting the 2014 version (back then it took place in October) and the show was so tiny! My next Cosme Tokyo was the 2018 edition, followed by Cosme Tokyo 2019 and Cosme Tokyo 2020. Cosme Tokyo 2021 and Cosme Tokyo 2022 were digital events for me, with Cosme Tokyo 2023 finally (!) an in-person trade fair again.
Cosme Tokyo 2024 was very busy throughout the three days of the fair – a total of almost 34,000 visitors was registered across all Cosme Week shows – and I enjoyed it tremendously.
Filed under Asia, Industry News, Retail, Show Reports, Trade Shows, Travel, Trends
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