The 55th edition of the world’s most important beauty trade fair Cosmoprof Bologna (21st-24th March) was such a good show. Super buzzy every day of the fair, with lots of interesting brands and product to discover. And it was fantastic seeing friends and colleagues again.
So, overall, Cosmoprof Bologna 2024 was a lot of fun. The weather was absolutely beautiful as well (not a given in Bologna in March; I’ve been to Cosmoprof Bolognas when it was pouring with rain or, one time, snowing!). Which reminds me, here are my reports from Cosmoprof Bologna 2016, Cosmoprof Bologna 2017, Cosmoprof Bologna 2018, Cosmoprof Bologna 2019, Cosmoprof Bologna 2022 and Cosmoprof Bologna 2023.
According to the organisers, 3,012 exhibitors from 69 countries participated across the three sections of the show (Cosmo Perfumery & Cosmetics: Finished/retail cosmetics; Cosmopack: Packaging/supply chain; Cosmo Hair & Nail & Beauty Salon: Professional/salon beauty) and a total of 248,500 visitors from 150 countries visited the fair. I just compared these figures to the last pre-pandemic Cosmoprof Bologna (2019: 3,033 exhibitors from 70 countries; 265,000 visitors) and yes, the 2024 edition of Cosmoprof Bologna is practically back to 2019 levels!
TRENDS. TRAVELS. AND BERLIN 