Last weekend I was in Italy to attend the biggest C&T trade show in the world: Cosmoprof Bologna! It was my first time at the Italian version of Cosmoprof; I’ve visited Cosmoprof Asia in Hong Kong (here are my articles about Cosmoprof Asia 2014 and Cosmoprof Asia 2015) but Cosmoprof Bologna is another experience altogether. In three words: it is gigantic!
Cosmoprof Bologna (18th-21st March 2016) took place in conjunction with packaging/ingredients trade show Cosmopack (17th-20th March 2016). With more than 2,500 exhibitors from around the world (73% from outside of Italy), 25 country pavilions, new trade show sections like Cosmoprof Wellness (spa beauty) and the 1st Cosmoprof Barber Show (barbering and beard care), it was a fabulous weekend. Read on for an overview of my favourite brand discoveries!
And here is the PDF article of my Cosmoprof Asia 2015 show report for SPC Magazine (SPC Magazine, February 2016 (Vol 89 No 2); copyright: HPCi Media). You can also find the article on www.cosmeticsbusiness.com. Enjoy!
The last stop on my Asian tour was Hong Kong – and the big event here was, of course, Cosmoprof Asia! Not only is it the most important C&T trade show for the entire Asian region but the fair also celebrated its 20th anniversary in 2015. Congratulations!
The official trade show stats for 2015 speak for themselves: there were 2,504 exhibitors from 46 countries which marks an increase of 6% compared to 2014. A total of 63,241 visitors from 119 countries attended the trade show (+ 5.5%) and there was a 7% increase in visitors from outside the Hong Kong area (including me!).
And here are some more facts and figures: there were 22 country and group pavilions (Korea was the biggest exhibitor and Chile attended for the first time), total exhibition space grew 3% to over 84,000 sq m and Italy and the US were the countries of honour because of their continued support of Cosmoprof Asia.
At the official Cosmoprof Asia press conference, organizers UBM and BolognaFiere also announced the following news: because the trade fair has grown so much over the last few years, the 2016 edition will take place in two different venues.
Cosmetics, Salon, Hair, Nails & Accessories will remain in the Hong Kong Convention & Exhibition Centre; Packaging, Ingredients, Equipment, Private Label etc. will move to Asiaworld Expo. The 2016 fair dates are 15th to 17th November for Asiaworld Expo and 16th to 18th November for the Convention Centre which means that there is an extra day for visitors who want to take in both parts of the show.
But all of that is still in the future; join me now for a tour around Cosmoprof Asia 2015 featuring, in no particular order, some of my favourite brands and companies from across the world. By the way: this article is even longer than my usual trade show reports – you have been warned!
I arrived in Hong Kong a few days ago to attend Cosmoprof Asia, the biggest and most important C&T trade show in the Asian region. This year’s Cosmoprof Asia took place from 12th to 14th November at Hong Kong’s Convention & Exhibition Center in Wan Chai. Click on the link below to read more on the show.